Mastering Modern Selling

SSFN.12 - How to Start Social Selling in the New Year

December 20, 2022 Tom Burton, Brandon Lee, Carson V Heady Season 1 Episode 12
Mastering Modern Selling
SSFN.12 - How to Start Social Selling in the New Year
Show Notes

In episode #12 of Social Selling for Newbies we are talking about how to start social selling in the new year. Is it time for you to add social selling activities to your existing sales playbook? Are you ready but uncertain what activities will benefit you the most? In today's episode Carson Heady and Alexander Low are two of the original social sellers and have been utilizing social selling actions for years. Brandon joins the conversation as well. 

4:00 - Referrals in sales conversations.
10:30 - Building relationships before referrals.
14:30 - What’s the worse that can happen?
16:30 - Finding the shortest route to a conversation.
19:30 - Conversation is key.
21:50 - Each industries is different.
23:48 - Systems in creating content.
26:55 - Content Strategy
30:10 - Sales Navigator

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