Mastering Modern Selling
At Mastering Modern Selling, our mission is to equip you with the insights, strategies, and tools necessary to excel in the ever-evolving landscape of sales. Traditional sales approaches, marketing tactics, and lead-generation methods are becoming obsolete. In today's market, buyers dictate the buying process and have little patience for cold calls, email blasts, or aggressive sales tactics.
In this new era of sales and marketing, success hinges on building meaningful relationships with prospects and buyers. We believe in leveraging the power of modern strategies, techniques, and technologies to foster these connections. This approach, often referred to as Modern Selling, encompasses leveraging digital and social channels to create demand and cultivate strong relationships with prospects, partners, and customers.
By mastering Modern Selling, you and your team can enhance your visibility in the marketplace, establish yourselves as trusted advisors, accelerate pipeline growth and revenue, and position yourselves as the employer of choice in your industry.
Join us on Mastering Modern Selling as we explore the principles, practices, and innovations driving success in today's sales landscape.
Mastering Modern Selling
SSFN.24 - My Prospects are Not Active on LinkedIn. Now What?
In this episode we will explore options and strategies for building relationships and healthy connections with prospects and customers even if they are not active on LinkedIn.
4:50- My prospects aren’t on LinkedIn
7:45- Lurkers and Viewers
10:30- Doing your research
13:48- Your relationship with the Ecosystem
17:26- Looking at it holistically
20:33- Do you CC?
23:33- Your prospects can reach out to you
27:00- Find mutual interest
30:00- Don’t be creepy
32:53- It’s about the quality, not its delivery
37:56- Making deposits
41:08- Tracking deposits
45:04- How to repurpose your content
48:27- Finding your niche
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This Show is sponsored by Fist Bump
Your prospecting partner to authentically fill your pipeline with ideal customers.
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